Liberty Concepts - Creators of New Media Campaigns

Central to the success of any civic organization is the ability to build community around issues, problems, and ideas.  At Liberty we build applications and pursue online strategies that help grow the online networks of our clients.

Specifically Liberty helps its clients build communities by:

Integrating powerful blast email tools.Before a list can grow, it needs a dissemination engine.  Liberty offers several blast email options that will allow clients to quickly and easily segment lists and dynamically email them.

Recommending strategies for list growth.  Liberty has helped its client gather over 50 million email addresses.  We are experts in techniques and strategies for growing an email list.

Creating & Integrating Site Networking Tools.Liberty offers several proprietary tools that leverage existing supporters to virally expand the community surrounding a client.

Facilitating List Acquisition.  There are instances where outside email lists exist that can be very valuable to client goals.  Liberty advises clients on which lists to acquire, where to find them, and how much to pay for them.

Leveraging Social Networks.  The world increasingly finds itself spending more and more time on popular social networks – Facebook, Myspace, etc. In order to maximize online communities, these networks must be effectively leveraged and integrated with primary web site to maximize supporter acquisition and attention.  Liberty builds applications that push message and calls to action into social networks, allow users to take action within the networks, and bring users out of their profile pages and into client web sites.